930_a3ae33b6_139445_{yoursubpublisherid}

This tag functions similarly to UTM parameters by providing granular data to an advertiser's analytics suite, such as Google Analytics . It allows the primary publisher to:

: See which segments (identified by the IDs) are performing well and which are wasting budget. 930_a3ae33b6_139445_{yourSubPublisherId}

Are you setting up a , or are you trying to decode a specific link you found? This tag functions similarly to UTM parameters by

: This alphanumeric string is generally a unique hashed identifier for a specific creative, ad placement, or offer. : This alphanumeric string is generally a unique

If you are seeing this code in your own tracking links, you should replace {yourSubPublisherId} with your internal identifier to ensure you receive credit and data for that specific traffic stream.

: Likely a Sub-ID or specific Media ID that tracks a narrower segment of traffic.

: Verify that traffic is coming from the expected sub-sources.