How "likes," "shares," and "watch time" have replaced traditional ratings as the currency of popular media.

How traditional media created shared cultural moments.

How streaming services (Netflix, Disney+) allow for niche communities but decrease broad cultural consensus. III. The Power of the Algorithm

Modern media is defined by a "prosumer" (producer-consumer) relationship, where digital platforms have democratized content creation while simultaneously centralizing it through algorithms. II. The Evolution of Delivery: From Linear TV to On-Demand

Define "entertainment content" and "popular media" in the context of the 21st century.