Brands like Burgers' Smokehouse sell these hams "raw" or "uncooked".
Cooking a fresh ham takes significantly longer than reheating a pre-cooked "City Ham". Storage: Keep raw, fresh ham refrigerated at 40°F ( ) or below and use it within 3–5 days of purchase. Uncooked Country Ham | Buy Now | Burgers' Smokehouse
The USDA guidelines require labels to state if a ham is "ready-to-eat" or "needs cooking".