Enterprise & Small Business Principles, Practic... May 2026

The book is a recognized academic text in the field of entrepreneurship, often utilized for its blend of theory (principles) and application (practice).

The economic impact of small- and medium-sized enterprises (SMEs) and government policies aimed at supporting them.

It provides a comprehensive, research-led introduction to entrepreneurship, small business management, and the policy context surrounding them. Key Themes: Enterprise & Small Business Principles, Practic...

It is generally used by undergraduate and postgraduate students studying entrepreneurship, as well as practitioners seeking to understand the foundational principles of small business.

Concepts, definitions, and the role of the entrepreneur. The book is a recognized academic text in

The book spans across various topics, including the entrepreneurial process, marketing for small businesses, financial management, and the social dynamics of business creation.

Practical aspects of starting, operating, and growing small firms. Key Themes: It is generally used by undergraduate

The book you are looking for is titled authored by Sara Carter and Dylan Jones-Evans .