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Reaching "Affinity audiences" (long-term interests) or "In-market audiences" (people currently searching for a specific product).

These play before or during a video. Viewers can skip after five seconds, and advertisers typically pay only if the viewer watches 30 seconds or interacts with the ad.

Six-second, non-skippable ads designed for quick brand reinforcement.

These are 15-20 seconds long and ensure the full message is delivered, though they carry a higher risk of viewer annoyance.

Designed to engage viewers who are actively researching products or services.

Use emotion or humor to build a bond with the viewer.

How To Buy Advertising On Youtube Page

Reaching "Affinity audiences" (long-term interests) or "In-market audiences" (people currently searching for a specific product).

These play before or during a video. Viewers can skip after five seconds, and advertisers typically pay only if the viewer watches 30 seconds or interacts with the ad.

Six-second, non-skippable ads designed for quick brand reinforcement.

These are 15-20 seconds long and ensure the full message is delivered, though they carry a higher risk of viewer annoyance.

Designed to engage viewers who are actively researching products or services.

Use emotion or humor to build a bond with the viewer.