A central image shows the members standing before a burning bus, symbolizing a journey or relationship that has come to a destructive end .
A recurring "beautiful love flower" represents the relationship, which has now withered into "white ashes" . iKON - вЂм™њм™њм™њ (Why Why Why)’ M/V
It is described as a smooth, acoustic-driven pop ballad with a pulsing dance beat that enters during the chorus . A central image shows the members standing before
The dance includes "key moves" like Junhoe singing while lying down and hand gestures that mimic falling ash . The dance includes "key moves" like Junhoe singing
Released on March 3, 2021, marked a significant turning point for iKON, showcasing a more delicate, musically mature persona . This digital single arrived after a year-long hiatus, serving as the group's first release without songwriting credits from their former leader, B.I . Bittersweet Lyrics and Themes
The track was co-written and co-composed by alongside producers LP, CHOICE37, Sonny, and LIL G .
iKON Asks “Why Why Why” in Newest Music Video - The Kraze