Ava Max explains the song as being about a person who is often misunderstood; "psycho" in this context refers to being passionate and uninhibited rather than a literal mental health diagnosis.
Directed by Shomi Patwary, the video features a highly stylized, cinematic aesthetic: sweet_but_psycho
Mental health advocates criticized the track for using terms like "psycho" and "out of her mind," arguing it stigmatizes those with actual mental illnesses. Ava Max explains the song as being about
is the debut breakthrough single by American singer Ava Max , released on August 17, 2018. The track served as the lead single for her debut studio album, Heaven & Hell . Commercial Performance The track served as the lead single for
Max portrays a character who lures a man to a mansion, leading to a series of surreal and violent hallucinations involving axes, poisoned wine, and fire.